Health & Wellbeing
- Wellbeing Acorn is a segmentation that offers the opportunity to understand the health issues that are being faced by local communities and to target health improvement activities.
- It describes consumers' attributes across a variety of factors: medical conditions, health, wellbeing and behaviours.
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- With its wide range of public and private data sources, Wellbeing Acorn is a key segmentation for increased understanding of consumers' requirements across:
- public health
- private health
- financial services
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